New Belgium Brewing Company
Posted by: 
Big B Bob
N 40° 35.562 W 105° 04.136
13T E 494167 N 4493546
Bicycles and Beer.
Waymark Code: WM5HEF
Location: Colorado, United States
Date Posted: 01/08/2009
Views: 33
The brewery was founded by husband-and-wife team Jeff Lebesch and Kim Jordan in 1991 and emphasizes eco-friendly practices and employee ownership in its marketing materials. It is located in northeast Fort Collins near the Cache la Poudre River on the grounds of the former Great Western Sugar plant.
The Fat Tire recipe originates from a co-founder's bicycle trip through Belgium from brewery to brewery. The company promotes its Fat Tire ale locally by the public placement of colorful vintage bicycles outside its brewery.
Before 2006, New Belgium distributed in only 15 states (Washington, Oregon, Idaho, Montana, Nevada, California, Arizona, New Mexico, Wyoming, Nebraska, Kansas, Texas, Arkansas, Missouri, Colorado). In Spring 2006, the brewery began to distribute some of their beers in other markets. For example, bottles of Fat Tire distributed in Chicago claim "Chicago Inaugural: The 1st Fat Tire Ale served (legally) in the second city." In June of 2007 Fat Tire, Skinny Dip (New Belgium's Summer seasonal), 1554 and Mothership Organic Wit became available in Illinois in 6 packs of 12 ounce bottles. By the summer of 2007, New Belgium expanded distribution again to include select areas of the Minneapolis-St. Paul Minnesota metro area and Iowa. As of July 2008, Fat Tire is also served in Tennessee.
New Belgium Brewery has made it a goal to be entirely wind-powered. Rather than directly using wind-generated power, the brewery elects to pay an increased rate for their electrical energy, which is supplied by the City of Fort Collins Utilities in order to ensure it comes from the cleanest source possible. About 10% of the brewery's power comes from methane gas created as a byproduct of their on-site water treatment plant.
Website: [Web Link]
Location:
500 Linden
Fort Collins, Colorado USA
80524
Parking Coordinates: N 40° 35.630 W 105° 04.221
Ratings: 
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