"As a recipient or finder of a WDD Geocoin, we ask that you place it in a geocache for others to move, share and enjoy."
ps. To get your own coin buy it here
http://shop.geoswag.com/shopsite_sc/store/html/pre34.html
"Following the success of the campaign and requests from many participants to purchase these geocoins, 1,500 limited edition 2007 commemorative World Diabetes Day Geocoins are now being made available for purchase. Unlike the originally distributed Geocoins, these coins are unactivated and may be activated by the purchaser."