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(MCH) The Scio Drive-In Theatre Traditional Geocache

Hidden : 5/18/2013
Difficulty:
1.5 out of 5
Terrain:
1.5 out of 5

Size: Size:   other (other)

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Geocache Description:



Thanks to A2QueenCacher& PaRaDiZ for placement of the container for this cache.


The Michigan Cinema History (MCH)
caches are dedicated to the local creation, viewing, or enjoyment
of movie and cinema-related items in the local area.

This can include, and is not limited to people, places, and things of Cinema or both past-and-present.

(This series is a companion to the Detroit Cinema History (DCH) and Ontario Cinema History (OCH) series.)

Most Drive-In Movie Theaters consist of a large outdoor screen (either a wall painted-white, or a complex steel-truss structure with a complex finish), a projection booth, a concession stand and a large parking area for automobiles. Within this enclosed area, customers can view movies from the privacy and comfort of their cars.


The original Patent Drawings.

The idea originated in the early 1930's in Camden, NJ. and was Patented by Richard M. Hollingshead. His idea began as an experiment in his driveway with a Kodak Projector, mounted on the hood of his car, aimed at a screen that was attached to some trees. He tried different techniques and finally worked-out the parking-arrangement and spacing to allow everyone that attended, an unobstructed view of the screen. Once he had this idea in- place, he was granted a Patent in 1933 and He opened his first Drive-In Theater soon thereafter. This facility only lasted a few years before closing, but the idea caught-on elsewhere to become part of the American Pop-Culture and Landscape to-this-day.


Typical-style of Drive-In Theater Speakers with the Volume Knob.

Sound was originally produced from Speakers in the main screen tower, but the quality wasn't that good and many attempts were made to improve it. In 1941, the RCA corporation found a solution and along-came the in-car speakers with built-in volume controls that most drive-in patrons would come to know. These were better than the original Sound, but still had a very "tinny" sound to them. Later-on, as the technology improved, this system was replaced with Radio Broadcast equipment to allow the sound to be transmitted directly to the vehicles. This was an improved process for sound and also kept damage to the wired Speakers and/or patrons cars that would happen when folks would leave, after a good show of their favorite film, and some people would "forget to remove the speaker" and damage both the speaker and/or their cars in the process (i.e. Windows, or scratches/dents, etc.).

The popularity of the Drive-In's soared after World War II and peaked in the 1950's and 1960's. The theaters would provide cheap, family entertainment including many having a Playground (or other things) for their youngest patrons. For colder-weather, in-car heaters were also offered at many Theaters, much like the Speakers had been.



This type of heater plugged in to 120vAC (not 12V car power)
to warm your car during cold nights at the drive in movie.


The Concession Stand (or Snack Bar) would have food that could be served very quickly. Hot Dogs, Pizza, Cheeseburgers, Popcorn, Soft Drinks, and a host of other "food" could be found there to enjoy along with the show. This is usually where the Theater makes most of it's profits and much of the promotions are geared towards that area.



An "intermission cartoon" to entice patrons to the Concession Stand.

This was vital to the success of drive-ins, as food revenue increased steadily during the late 1940s and 50s. While some operators experimented with talk-back speakers to take orders and deliver food to the car, others had mobile carts patrolling the lots selling snacks. Over time, owners discovered that concessions could be sold at a high mark-up and that revenues did not have to be shared with film distributors.


Another Intermission Ad

To this day, food revenue remains extremely important to exhibitors, especially with film rental rates going as high as 80% on opening weekends for some features. In order to promote the concessions, most locations used the now-famous drive-in intermission films, popularized by the Filmack Company, featuring dancing hot dogs and countdown clocks that were supposed to mesmerize the audience members, wet their pallets and open their wallets.

Many Theaters even had "car-hops" like their Drive-In Restaurant counterparts to make the experience even more appealing for their patrons.


A car-hop, taking an order (California)

The Drive-In owners would later allow other-uses for their large amounts of space which could only be used for the Theater after-sunset. This would usually generate more income for the theaters and some of these uses included Flea Markets, Swap Meets, and even Outdoor Church Services.


A typical Flea Market at the Mission Drive-In, San Antonio, Texas, 1984

Over time, with the advent of other sources of entertainment, as well as the rising cost of Real Estate and other economic factors, Cinematic Landmarks such as these have been slowly disappearing over the years, leaving less than 500 across the United States currently. Many of those which were closed were later demolished and the real-estate used for other things such as Office or Retail Space, with some being replaced on the exact same land with Mutli-Plex indoor Movie Theaters. Some properties have just been left vacant with nothing remaining there but an empty field. However, a very-select few that were closed have even re- opened to be given a new-life with new patrons looking for a very unique movie-going experience.

Many folks feel that these Gems of Americana are very much an endangered part of the landscape. Most, if not all of them, have very fond memories of their time spent there and would love to be able to revisit their favorite Drive-In Theater once again.


Michigan Cinema History:
The Scio Drive-In Theatre
6588 Jackson Road
Ann Arbor, Michigan

(updated May 19, 2013)

OPEN: April 10, 1953 | CLOSED: Aug 31, 1986
CAPACITY: 400 (1957-65) - 700 (1977-86)




Main screen to the Scio Drive-In being raised (1953)

The Scio Drive-In opened in April of 1953 with a capacity of 400 vehicles and had been expanded in 1977 to accommodate around 700 vehicles. The land that the Scio was built upon was a portion of a now-abandoned airfield known as Young Airport. This airfield operated for many years alongside the Scio until the airport was closed between 1976 and 1980.

The Scio was built and promoted as the 'first drive-in in Michigan with double ramps' to compliment it's 65' screen. The theatre was first managed by Edward Carrow along with Arthur and Roger Robinson, who ran the Ypsi-Ann Drive-In
on the east side of Ann Arbor, and the Willow Drive-In Theatre in Ypsilanti.


Sign-letters from the Scio (recent)

Like many of the Drive In Theatres that were built, they were trying to attract and keep a family-atmosphere for their customers.

In the summer months, the theatre area would be "fogged" to control the mosquitos and bugs but unfortunately upset a few skunks along the way too. This caused more than just a couple folks to end up leaving the show early and have to deal with an everlasting odor from the upset critters.

One of the advantages to the theatre being outside was for those folks that smoked being able to enjoy their habit without disrupting or bothering others.




Night-view of the Scio's Marquee, after they began showing adult-films

In 1967, the General Cinema corporation bought the Scio and continued to manage it along with showing more family-friendly films, but this unfortunately didn't last for long. Some Drive-ins were able to succeeed in this plan, but some decided to change-up the shows to a little more "adult" fare after awhile.

In 1974, the new management/owner of the Scio decided that adult-films were more appealing which caused controversy with the local residents who could view the films from both Jackson Road as well as passersby on Interstate 94.


Lone speaker-pole (recent)

The decision was made to even build and operate adult bookstore on the property, which did fairly-well along with the Drive-In itself.


Because of what was being shown on the 65' screen, the State Police did shut-down the Scio in 1975 temporarily. After some of the controversy was settled, the Scio continued to operate until 1985. The buildings were demolished in 1991.



Recent view of the empty space that was the Scio Drive-In.

Economics changed as time went on, and many drive-ins closed in the mid-to- late-1980s. The introduction of VCRs meant more people were either staying home to watch movies or going to indoor movie theatres which were getting bigger screens and Dolby sound. This evolution would lead to the decline of "going to the movies" and folks staying-home.



Aerial Photo circa 1955.

Land values and prices began to go up and the suburbs gradually expanded around it. As the area built up, property taxes also increased until the taxes on the 20+ acres that most the drive ins occupied were more than the net income the theatre generated.


Screen-structure (recent)

After little more than half a century, an era of the Drive-In Theatre ended. Most people that visited Drive In's consider themselves lucky. Most don’t remember what movies they saw but many of them do remember how exciting it was to be outside late at night, loading up at the snack bar and then then trying not to fall asleep while watching the flickering movie screen from the comfy backseat of the car.


Aerial Photo 1998. Ramps were still visible.

One theater goer summed up her feelings. "You just worry sometimes that it will be all gone. We felt so sorry to see those others all go. We really enjoyed this place."

Many folks feel that the Drive-in Theater is a part of an Endangered Americana that is missed by all who treasured the
times that they had there due to both the places that are no longer there, as well as those times being shared with the PEOPLE that we shared them with.



IF you have any good-memories or stories of the Scio Drive-In Theatre, please feel free to share in your logs.

Please BE AWARE OF YOUR SURROUNDINGS and as always, Enjoy the Hunt!


Additional Hints (Decrypt)

Vs lbh frrx...lr funyy frr...n pbagnvare uvqvat va n gerr.

Decryption Key

A|B|C|D|E|F|G|H|I|J|K|L|M
-------------------------
N|O|P|Q|R|S|T|U|V|W|X|Y|Z

(letter above equals below, and vice versa)